

Launching a New Website
We're very excited to launch a new website for Tactix Real Estate Advisors WOB (TacticWBE), a woman-owned business representing tenants...


Setting the Table for Success
Part of Arc International, Cardinal is one of the largest tableware companies in the world. For their 2015 product catalog (Portfolio...


Was Ernest Hemingway Smarter than a Fifth Grader?
One of the world’s most respected writers, Ernest Hemingway wrote at a fourth grade level, according to this analysis on Contently.com....


The Weird Science of Naming New Products (from The New York Times)
Shakespeare was wrong. A rose by any other name may not smell as sweet after all, according to this article in The New York Times. Would...


Oh, Breakfast! How Do We Love Thee?
Show a little breakfast love. Copywriting for a February 2014 Houzz product roundup included an introduction and copy for 29 items. See...


Susan's Anything But Lazy
Entice browsers to buy. From March 2013 to January 2014, Warner Writes created more than 2,500 product descriptions in a fun yet...